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Mazda tops for satisfaction
Mazda tops for satisfaction


09:21, Jul 21 2010

Motoring News

by Mike Torpey, drivingforce.uk.net

 

MAZDA is officially the best car company for keeping drivers happy.

The Japanese producer, along with its dealers, has topped the automotive sector in the UK Institute of Customer Service satisfaction survey with a score of 80.6 per cent, well above the industry average of 75.6 per cent.

The top five results in the survey saw Mazda edge out Honda, who scored 80.3 per cent, BMW/MINI (80.2), Toyota (79.6) and Mercedes-Benz with 79.0 per cent.

Every six months the Institute of Customer Service asks 26,000 people in the retail, financial, tourism, telecoms, transport and automotive sectors what they think about the service they've received from the UK's major organisations.

The information is then collated and the results published as the UK Customer Service Index.  Although the overall index score rose slightly from January 2010 to 75.6 per cent, Mazda remains comfortably ahead of the car company average.

The highest score in any sector was 88 percent for both Waitrose and John Lewis and the lowest 56 per cent in the utilities sector.

 “This survey result is a strong testament to the quality of our products, our customer service philosophy and the ability of Mazda dealers across the nation to focus on what UK motorists really want,” said Mazda’s aftersales director Steve Jelliss.

 

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